Leasing is the lifeblood of commercial real estate. It is one of the top priorities of building owners and managers even in the best of times. In this volatile market, it is critical to use every advantage to boost a property’s leasing potential and keep buildings leased up. That advantage can come in the form of technology, both in the new features that a building can be equipped with and the data that it can collect. Watch this in-depth discussion about how technology can specifically be used to improve leasing in office buildings, including:
- What kinds of building improvements can make an office more attractive
- What kinds of data can be used help make marketing and lease negotiations more effective
- How technology can make a building more engaging and productive to occupiers
- How to determine which technologies will provide the most benefit for its cost
Speakers

Franco Faraudo
Editor & Co-Founder
Franco is Co-founder and Editor of Propmodo. He has an MBA in entrepreneurship and has worked with companies on their branding and content strategy. He has worked in real estate as an agent, manager, and investor. He writes about the intersection between the physical and digital world and is a co-founder of Propmodo.

Ajay Kapoor
CEO
Ajay Kapoor is the CEO of TouchSource, the industry leader in smart digital displays and IoT-connected directory solutions that improve the experience of tenants, visitors and shoppers. Prior to leading TouchSource, Ajay was the VP of Global Customer Experience at Imagine Communications and a senior executive at Avaya Communications where he ran professional services, consulting and customer support. Ajay is a graduate of the University of Texas with a BS in Computer Science and a BA in Philosophy. Based in Denver, Colorado he can be found with his wife and daughter on a trail with his boots, bikes or skis.